Left: Recommendation model, Right: Food Genome™ Users then receive personalized food recommendations based on their preferences, saved recipes and other context (e.g. likes, dietary restrictions, usual retailers) and their location. To inform the AI, users simply save a few of their favorite recipes into Whisk’s recipe box and, if they wish, share personal food preferences (e.g. Whisk’s Food AI brings together user preferences, intent and context to deliver personalized cooking experiences.
#Whisk app software#
Plus, it will recommend recipes to cook with any leftover ingredients.Whisk, a smart food platform acquired by Samsung NEXT last year, today unveiled its advanced Food AI developed in a collaboration with nutritionists, food scientists, software engineers and grocery retailers from the U.S., U.K., Korea and Europe. Other upcoming features include the ability to remember product preferences, and which ingredients a user still has from previous shopping sessions.
Whisk currently takes existing recipes from Food Network, but in the future will let users add a recipe from any cooking website and sync to their shopping list through the Whisk app.įood Network has incorporated a Whisk widget into recipes on its website from 16 of its celebrity chefs, including Nigella Lawson, allowing users to buy items directly from a recipe on its site. The app presents a list of options – Quick and easy, Sweet Things, Festive Food, Dinner Party, Inspirational and Healthy Food. When users first launch the app, they are invited to connect to Waitrose or Tesco accounts. However, it’s incredibly exciting to have launched the first public version and have real user transactions going through as smoothly as we’d anticipated.” How it worksĪ team of 15 has been working on Whisk since June, and the resulting platform incorporates “advanced semantic and linguistic analysis” to interpret recipes and automatically add them to an online shopping basket which can then be delivered direct to the consumer’s door. “This will allow us to add additional groundbreaking functionality to the app, such as remembering what people have in their cupboards to suggest appropriate recipes to utilise leftovers. “We recently secured our second round of angel investment, taking us over the £500,000 mark,” he continues. “We have had to push the boundaries of existing language interpretation technologies and ensure that we have the back-end capacity to cope with millions of complex transactions. “Lord Sugar was adamant that the technology was too complex to bother building, but we have proven that it can be done,” explains Holzherr.
#Whisk app tv#
TV Channel Food Network has also incorporated Whisk into its website. Instead, fellow contestant Ricky Martin won Sugar’s backing for a niche recruitment company specialising in science and technology professionals.ĭespite missing out on £250,000 investment from Lord Sugar, Holzherr has managed to raise over £500,000 from investors to create the Whisk app.Ĭurrently on board are major supermarkets Tesco and Waitrose, with the promise of more supermarkets soon. What are we going to get out it at the end? Who could be bothered with it?” He said. Sugar dismissed the idea, saying: “It’s achievable, I get that. The idea was rejected by Alan Sugar and caused Holzherr to lose last year’s final. Watch a video explaining how the app was made below: The app works on both Apple and Android’s app stores. It scans recipes, creates a shopping list and then adds the ingredients to the user’s favourite online supermarket account. The app, called Whisk, combines online shopping with home cooking. Nick Holzherr, a runner-up from last year’s Apprentice final has launched an online food app, based on his losing business plan from the BBC show.
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